Artisan coffee company Red Parrot partners with WHO to create on-brand print products
29th October 2020
"You go to a hotel and you get 18 different types of beer...why can't you have 10 different types of coffee?"
This is what inspired founder Mike Roycroft to start Red Parrot Coffee in 2014.
Mike went in search of the best premium beans to Artisan roast and blend, visiting plantations and microlots all over the world.
With the guidance of four-time Australian Barista Champion and coffee roasting guru, Craig Simons, and with three champion baristas and fully trained roasters, the Red Parrot Artisan Roasting Plant was ready for production.
Red Parrot Coffee now offers 17 tailor-made coffees for purchase or to enjoy at the Parrot Espresso Bar in Islington.
Red Parrot Coffee is fast becoming the go-to place for coffee lovers in Newcastle.
On-brand print products
If providing coffee-lovers with expertly roasted beans is Mike’s first priority, presenting his products in colourful and on-brand packaging is definitely his second.
Mike came to us to print his vibrant and eye-catching coffee pouch labels and packaging for Red Parrot’s coffee tasting packs. We also helped him to bring to life his bean and coffee guides, business cards for his staff, gift vouchers and loyalty cards for his valued customers, as well as a range of marketing flyers.
Partnering with a local family-owned business
“I chose WHO because they are also a local, family-owned business and they have a reputation for quality work,” said Mike.
Mike wanted to work with us more after learning about our National Print Award wins.
“Daniel was very professional and offered cost-efficient printing alternatives for our new labels,” said Mike. “We’ve also found it easy to order through the online portal that WHO provides.”
We know how important it is to have products that accurately represent your brand and are aligned with your vision and company culture.
Start designing today with our online print portal, or call us on 02 4915 3050 to speak with one of our expert team members.